Social Proof and Reviews widgets
Show real activity and real reviews at the moment someone is deciding. Emphasis on real.
Two separate modules. Social Proof shows live notifications (signups, purchases) on your site. Reviews collects and displays customer reviews.
The line that matters
Both of these are only worth anything if what they show is true.
Fabricating reviews has been unlawful in the US since the FTC's 2024 rule, with penalties assessed per review;
the UK's DMCC Act and the EU's UCPD say the same. Marking invented reviews up as schema.org/Review also
breaches Google's structured-data policy, and the usual remedy is a manual action against the whole domain.
A fake “Sarah from London just signed up” notification is the same category of thing. It is the standard trick in this product category, and it is a fabricated social signal.
Getting real ones
Ask at the moment of realised value — not after the sale, after the success. That delight decays fast: ask on day one and you are asking someone who feels good about you; ask on day thirty and you are asking someone who feels nothing in particular, and indifference produces no reviews.
The full method, including the three rules most businesses are quietly breaking: how to get more Google reviews.
The product behind this
Social Proof
Show real signups, purchases, and reviews as live notifications on the pages where visitors decide.
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