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Email Warm Up

A new mailbox cannot send cold email on day one

Send from a brand new address at volume and it lands in spam, or gets the domain blocked. Warm Up builds the sending history first, a little at a time, on the mailbox you are going to use. Rolling out now — tell us your mailbox and we will turn it on for you.

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A warm-up dashboard showing sending volume increasing over several weeks
Your mailbox

It warms the address you will actually send from

Reputation attaches to the sending mailbox and its domain, so warming anything else is theatre. You connect your own mailbox over SMTP and IMAP, and that is the one that gets the history.

  • Your own mailbox, over your own SMTP and IMAP
  • Never our shared relay — that would build our reputation, not yours
  • Disconnect whenever you like; nothing is left behind
The mailbox connection screen asking for SMTP and IMAP details
The ramp

Volume rises slowly, the way a real mailbox does

A handful of messages on the first day, a few more the next. The pattern that gets a mailbox flagged is not the total, it is the jump — nothing, then hundreds.

  • A gradual daily ramp rather than a fixed schedule
  • Messages are opened and replied to, so they read as conversation
  • Pause it at any point without losing the history
A chart of daily sending volume rising gradually over six weeks
What it touches

Only its own messages, ever

Warm-up mail carries a token, and the software will only read, reply to or move a message carrying that token. Your real mail is not read, not marked, not moved.

  • Only tokened warm-up messages are touched
  • Your inbox is never scanned for anything else
  • A clear record of what it sent and when
A log of warm-up messages sent and received
At a glance

Everything Email Warm Up gives you

  1. Your own mailboxConnected over SMTP and IMAP, never a shared relay.
  2. Gradual rampThe jump is what gets you flagged, not the total.
  3. Replies, not just sendsA conversation looks different from a broadcast.
  4. Tokened messages onlyNothing else in your inbox is read or moved.
  5. Pause and resumeWithout losing the history you have built.
  6. Runs alongside OutreachWarm the mailbox you are about to send campaigns from.
How it works

Three steps, then it runs itself

No implementation project, no onboarding call you have to sit through.

  1. 1

    Connect the mailbox you will send from

    Reputation attaches to the sending address and its domain, so warming anything else is theatre. Your own SMTP and IMAP, never our shared relay.

  2. 2

    Let the volume rise slowly

    A handful of messages on the first day, a few more the next. What gets a mailbox flagged is not the total, it is the jump from nothing to hundreds.

  3. 3

    Send the real campaign into a warm inbox

    Weeks later the address has a history of sent mail that got opened and answered, which is what a filter is looking for.

Who it is for

Built for the way you actually work

A brand new sending domain

Bought last week, no history at all. This is the case warm-up exists for.

A domain that got burned

Someone sent too much too fast. Rebuilding is slower than starting clean, and it does not happen on its own.

A mailbox that has been quiet

Reputation decays. An address that sent nothing for a year is closer to new than to established.

What changes

The numbers that matter

Your SMTPNever a shared relay
GradualThe jump is the problem, not the total
Tokened onlyNothing else in your inbox is touched
Pause anytimeWithout losing the history
By hand vs with Govarova

What you are actually replacing

The left column is how most teams do this today. It works — it just costs a person a week.

Job to be doneBy handEmail Warm Up
Building sending historyEmailing colleagues and hopingA managed daily ramp
Getting replies, not just sendsAsking people to reply as a favour
Knowing where you standGuessing from bounce ratesA record of what was sent and answered
Your ordinary mailSome tools read the whole inboxOnly tokened messages are touched
StoppingDisconnect and lose the recordPause and resume
Try before you buy

Prove it with a free tool first

No account, no card. These run in your browser and use the same logic as the product.

Free toolFree Email Deliverability CheckerTest if your cold emails will land in inbox or spam.Run it free → Free toolFree SPF DKIM DMARC ValidatorValidate your email authentication in one click.Run it free → Free toolFree Email Verifier ToolCheck syntax, domain, MX and mailbox in real time.Run it free →

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Gmail Outlook SMTP IMAP Govarova Outreach
FAQ

Questions about Email Warm Up

It is rolling out. The product is built and the mailbox connection works, but it is not switched on for general use yet. Create an account and we will tell you the day it reaches your mailbox.
No. It goes over your own SMTP, because the point is to build reputation for your address and your domain. Sending through a shared relay would build ours.
No. Every warm-up message carries a token, and the software only ever touches messages carrying it. Your ordinary mail is not read, marked or moved.
Weeks rather than days, and it depends on the domain’s age and history. Anything that promises a warm mailbox in forty-eight hours is describing a jump in volume, which is the thing that causes the problem.
Yes, though an established mailbox with a good history needs it less. It is most useful on a new address, or one that has been quiet for a long time.
Why Govarova

Built to help you win more deals

Accurate data, one connected platform, and a team that has your back.

Accuracy you can trust

Real-time verification and AI cross-checking keep your data clean, current, and deliverable.

One connected platform

Find, enrich, verify, and reach out — without juggling a dozen disconnected tools or CSV exports.

Live in minutes

No lengthy onboarding. Start free, connect your workflow, and see results the same day.

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Get on the list for Warm Up

Create your account and we will tell you the day it is available on your mailbox.

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